Pricing

Simple, honest pricing.

Start free with 10 check-ins for teams of 5 or fewer, no card required. Subscribe as your team grows. Unlimited sessions and reports on every plan.

Free Always

Create up to 10 check-ins for free, for teams of 5 or fewer including you. No card required. Unlimited sessions and reports on every check-in.

  • 10 check-ins
  • Teams of 5 or fewer
  • Unlimited sessions
  • Unlimited reports
  • Admin dashboard
$0
forever
Get started free

Subscribe as your team grows

Every person with a Groundwork account in your organization counts toward your plan. One flat monthly rate, unlimited everything.

Starter
$25/mo
Up to 5 people

For small teams getting each person's own account on the record.

Subscribe
Small Team
$90/mo
Up to 20 people

For growing teams running multiple check-ins at once.

Subscribe
Growth
$400/mo
Up to 100 people

For organizations running Groundwork across departments or client groups.

Subscribe
Business
$900/mo
Up to 250 people

For larger organizations with multiple teams and check-ins in flight.

Subscribe
Scale
$1,650/mo
Up to 500 people

For organizations running Groundwork across many teams at once.

Subscribe
Enterprise

For organizations with custom needs, volume pricing, or dedicated support.

Contact us

Run it yourself, or run it with a coach

Every plan above is the software. Most teams run it themselves. If you would rather have somebody design the check-ins with you and sit in the room when the report lands, that is the Guided option.

DIY
Guided
Setup and situation design
You, from templates
Built with you, situation by situation
When the report lands
You read it
Your coach walks the team through it
When something surfaces
You handle it
Your coach mediates, in scheduled sessions
Cost
Your subscription only
Your subscription, plus coaching below
Retained

$5,000

a year, for twelve sessions

Twelve sessions for the price of ten. Every session is tied to a specific check-in objective or a specific issue, so it is never an open-ended conversation.

By the hour

$500

an hour, no retainer

If you would rather not retain anybody, book single sessions as you need them. Same coach, same preparation.

Book two sessions per issue, back to back

One session to understand the situation, the next to work through it. Split across weeks it turns into talking about the problem rather than dealing with it, which is why we will not mediate cold.

Your people coach is Sahar Jamal

Certified growth coach, six years coaching clients, and team lead at Groundwork

Sahar coaches entrepreneurs, start-up teams and emerging leaders through exactly the conversations a report makes unavoidable: an expectation nobody said out loud, two people who thought they agreed, a role that quietly stopped being the job. Guided is her in the room with your team, not a summary emailed to you.

She has led people herself, as founder and CEO of Maziwa in Kenya and in brand management at Johnson & Johnson and Reckitt Benckiser. ACC-level certificate from the International Coaching Federation, graduate of the Canada Coach Academy, MBA from Northwestern. The person who sits with your team is the person who leads the team building the product.

Ask about Guided →

Why we price this way

Most tools charge you for seats and call it a feature. We charge you for your team size and give you everything.

Start free, no card required.

10 check-ins on a team of 5 or fewer is enough to know whether Groundwork works for you. No credit card, no trial that expires, no pressure to upgrade before you have seen the value.

Pay for your team size, not your usage.

Every person with a Groundwork account in your organization counts toward your plan. Unlimited check-ins, sessions, and reports at every tier. No counting clicks.

One price, no tiers per feature.

Every plan gives you the same thing: full AI-facilitated check-ins, structured reports, and a permanent record. No features locked behind higher tiers.

Transparent and consistent.

The price you see is the price you pay. No proration surprises, no hidden add-ons, no sudden price changes without notice.

Common questions

Answers to what most people ask before they start.

What counts as a "person" on my plan?

Every person with a Groundwork account in your organization counts, whether they create check-ins or just take part in them. Guests with no account do not count.

Do I need a card to start?

No. Your first 10 check-ins are free, for teams of 5 or fewer including you, and require no payment details. You add a card only when you want more check-ins or more people.

What counts as a session?

One session is one full round of answers from everyone in a check-in. Whether you have two people or twenty, it is one session. Sessions are unlimited on every plan.

Can I cancel a subscription at any time?

Yes. Cancel from the billing page and your subscription ends at the close of the billing period. No penalties, no questions.

What happens to my check-ins and reports if I cancel?

Nothing is deleted. Your reports and history stay on your account. You can read everything that happened. You can still run Grounds on the free plan (up to 10 total).

Does every participant need to pay?

No. Billing is at the organization level, based on your team size. Participants who have a Groundwork account count toward your plan. External participants without an account do not.

Every plan works the same way: each person gives their own account, privately. Nobody is scored, ranked or watched, and no one sees anyone else's raw answers.

Start a check-in for your team, free
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